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Site
Management |
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Managing your site includes the following:
- Making minor changes to your site such as
adding names, links etc.
- Optimize for Top Search Engine Ranking.
- Constantly verify all links, programs,
scripts, buttons,
and applets to ensure correct functionality.
- Making sure your site stays compatible
with new browsers.
- Making Strategic Web Site Enhancements
To continually explore new methods, make new contacts, implement new ideas,
and more importantly, monitor and measure responses, feedback, results,
and
build new
strategies and improvements upon those.
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1 |
Check for your domain availability at
www.bluehost.com |
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2 |
Trace route to web host services:
- http://www.bluehost.com/
- in2net.com
- www.ehosting.ca
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Create Meta Tags |
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- Use relevant <TITLE> tag content
- Use <META> tags for your site's keywords and description
- Include keywords and key phrases in your body text and keep it concise
- Register multiple pages of your Web site target search engines and
categories when registering
- Re-register your site! Regularly, every 6 - 12 weeks.
- Keep your home page design simple and easy to navigate!
- Invest in your own domain name
- Choose a Web hosting firm carefully
- Use text links in addition to image links
Title:
- Be sure to include your company and a short description.
- Web users will see your <TITLE> tag information in the bookmark or
favorite folder of the browser.
- Search engines consider the content of the <TITLE> tag when registering
a site, be very specific and avoid generic terms.
- 69 character limit including spaces.
Subject:
- Include your company name.
- Include your industry or market.
- Use keywords and key phrases in your descriptions.
- Do not exceed the
200 character limit. Trying for under 150 is even better.
- Avoid superlatives (such as "best", "biggest", and "most").
Keywords:
- Up to 1,000 characters including spaces with little repetition.
- Use plurals for your keywords. Search engines will process
both the singular and plural form, repeating both is not
necessary. Avoid 'word stuffing' or excessive repetition, in
the keywords section of your <META> tags which may
cause your search engine to penalize your site's placement.
- Construct your keyword list with commas separating the
words.
- When determining your list be sure to think like you
potential customer or visitor. What terms would they use to
find a site with the content, products or services your site
offers? A good method to determine your keywords is to
brainstorm at least 50 words then narrow down and focus on
your content.
- Misspell keywords if common misspellings are used by
newcomers in your industry. For example, DIRECTV, a
digital satellite television service is frequently referred to as
Direct TV.
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Let this script build your
meta tags for you! |
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4 |
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Diagnostic |
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5 |
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6 |
Link Popularity Check |
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7 |
Page Rank Checker |
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ROR Sitemap Generator |
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Submit: |
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9a |
Submit your page to the top 14 search engines and directories
at: http://www.addme.com/submission.htm |
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9b |
freewebsubmission.com |
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9c |
Do-it-yourself Web entry to Homepages in Greater Vancouver area |
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Site
Monitoring: |
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Web site monitoring service:
http://www.internetseer.com |
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Extras: |
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11a |
Add a search engine to your web site -
http://www.freefind.com |
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11b |
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